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Theme & Liquid posts

Everything we have written on theme & liquid — 8 posts, newest first.

Theme code review: what to look for

A review that produces forty comments produced nothing. Automate the nitpicks, then spend human attention on blast radius, Liquid cost and who owns the setting.

Progressive enhancement in a Shopify theme

The argument has nothing to do with users who disable JavaScript. It is about the ordinary minutes when a script is late, blocked or broken — and whether your add to cart still works.

Refactoring a theme without a redesign budget

A theme refactor is the project nobody will fund, because it produces no screenshot. Done in the right order it is also the one that makes every later change cheaper.

Design tokens between Figma and a Shopify theme

A Shopify theme already has a token layer — theme settings, colour scheme groups and font settings. The work is deciding which tokens the merchant owns, not building a pipeline.

Theme migration without a redesign

Changing the architecture and keeping the design is a legitimate project, and a harder sell than a redesign. It is also the one that pays back.

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